{"id":37455,"date":"2026-10-28T17:00:53","date_gmt":"2026-10-28T20:00:53","guid":{"rendered":"https:\/\/semead.com.br\/29\/?page_id=37455"},"modified":"2026-10-28T20:33:45","modified_gmt":"2026-10-28T23:33:45","slug":"workshop-programme","status":"publish","type":"page","link":"https:\/\/semead.com.br\/29\/en\/workshop-programme\/","title":{"rendered":"WORKSHOP PROGRAMME"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"37455\" class=\"elementor elementor-37455 elementor-30013\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-sp29s13 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"sp29s13\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-sp29c13\" data-id=\"sp29c13\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-sp29w13 elementor-widget elementor-widget-html\" data-id=\"sp29w13\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\n@import url('https:\/\/fonts.googleapis.com\/css2?family=Montserrat:wght@400;500;600;700;800&display=swap');\n.sp29{font-family:'Montserrat',sans-serif;color:#1d1d2c;max-width:1100px;margin:0 auto}\n.sp29 *{box-sizing:border-box}\n.sp29-intro{font-size:15px;line-height:1.6;margin:0 0 18px}\n.sp29-nav{display:flex;flex-wrap:wrap;gap:8px;margin:0 0 28px}\n.sp29-nav a{display:inline-block;padding:8px 16px;border-radius:999px;background:#EDEFF7;color:#131053;font-weight:700;font-size:14px;text-decoration:none;border:1px solid #d5d9ec}\n.sp29-nav a:hover{background:#131053;color:#fff}\n.sp29-dia{margin:0 0 36px;scroll-margin-top:110px}\n.sp29-dia-h{background:#131053;color:#fff;border-radius:10px;padding:14px 20px;margin:0 0 6px;font-size:20px;font-weight:800;letter-spacing:.3px}\n.sp29-dia-h small{display:block;font-size:13px;font-weight:500;opacity:.85;margin-top:2px}\n.sp29-slot{display:flex;align-items:center;gap:10px;flex-wrap:wrap;margin:18px 0 12px;font-weight:700;color:#131053;font-size:16px}\n.sp29-slot:before{content:\"\";width:10px;height:10px;border-radius:50%;background:#E87722;flex:0 0 auto}\n.sp29-pill{display:inline-block;font-size:12px;font-weight:700;padding:3px 10px;border-radius:999px;text-transform:uppercase;letter-spacing:.4px}\n.sp29-pill.on{background:#EDEFF7;color:#131053;border:1px solid #c9cfe8}\n.sp29-pill.pr{background:#FDF1E7;color:#b4540c;border:1px solid #f4cfae}\n.sp29-pill.en{background:#131053;color:#fff}\n.sp29-card{display:grid;grid-template-columns:230px 1fr;gap:22px;background:#fff;border:1px solid #e3e6f2;border-left:5px solid #E87722;border-radius:12px;padding:18px;margin:0 0 16px;box-shadow:0 2px 10px rgba(19,16,83,.05)}\n.sp29-card.semimg{grid-template-columns:1fr}\n.sp29-arts{display:grid;grid-template-columns:1fr 1fr;gap:8px;align-content:start}\n.sp29-arts a{display:block;border-radius:8px;overflow:hidden;border:1px solid #e3e6f2;line-height:0}\n.sp29-arts img{width:100%;height:auto;display:block;transition:transform .2s}\n.sp29-arts a:hover img{transform:scale(1.04)}\n.sp29-arts span{grid-column:1\/-1;font-size:11px;color:#6b6f86;text-align:center;line-height:1.3}\n.sp29-tags{display:flex;flex-wrap:wrap;gap:6px;margin:0 0 8px}\n.sp29-area{font-size:12px;font-weight:700;color:#131053;background:#f3f4fa;border-radius:6px;padding:3px 8px}\n.sp29-card h3{font-size:18px;line-height:1.35;color:#131053;margin:4px 0 10px;font-weight:800}\n.sp29-meta{display:flex;flex-wrap:wrap;gap:6px 18px;font-size:14px;margin:0 0 10px;color:#33364a}\n.sp29-meta b{color:#E87722}\n.sp29-desc{font-size:14.5px;line-height:1.6;margin:0 0 12px;text-align:left}\n.sp29-pal{margin:0 0 12px}\n.sp29-pal h4,.sp29-bios summary{font-size:13px;text-transform:uppercase;letter-spacing:.5px;color:#131053;margin:0 0 6px;font-weight:800}\n.sp29-pal ul{list-style:none;margin:0;padding:0;display:flex;flex-wrap:wrap;gap:6px}\n.sp29-pal li{font-size:13.5px;background:#f6f7fb;border:1px solid #e3e6f2;border-radius:8px;padding:5px 10px;margin:0}\n.sp29-pal li strong{color:#131053}\n.sp29-pal li em{font-style:normal;color:#E87722;font-weight:700}\n.sp29-box{font-size:13.5px;line-height:1.5;background:#FDF1E7;border-left:4px solid #E87722;border-radius:6px;padding:8px 12px;margin:0 0 8px}\n.sp29-box.az{background:#EDEFF7;border-left-color:#131053}\n.sp29-bios{margin-top:8px}\n.sp29-bios summary{cursor:pointer;list-style:none}\n.sp29-bios summary:before{content:\"+ \";color:#E87722}\n.sp29-bios[open] summary:before{content:\"\u2013 \"}\n.sp29-bios p{font-size:13.5px;line-height:1.55;margin:6px 0}\n@media(max-width:760px){.sp29-card{grid-template-columns:1fr}.sp29-arts{max-width:360px}.sp29-dia-h{font-size:17px}.sp29-card h3{font-size:16.5px}}\n<\/style>\n\n<div class=\"sp29\">\n<p class=\"sp29-intro\">Bras\u00edlia time (UTC\u22123). Workshops on 9 and 10 November take place online; from 11 to 13 November, in person at FEA-USP (Cidade Universit\u00e1ria, S\u00e3o Paulo). Rooms for the in-person workshops will be announced soon.<\/p>\n<nav class=\"sp29-nav\"><a href=\"#dia-0911\">09 Nov \u00b7 Mon<\/a><a href=\"#dia-1011\">10 Nov \u00b7 Tue<\/a><a href=\"#dia-1111\">11 Nov \u00b7 Wed<\/a><a href=\"#dia-1211\">12 Nov \u00b7 Thu<\/a><a href=\"#dia-1311\">13 Nov \u00b7 Fri<\/a><\/nav>\n<section class=\"sp29-dia\" id=\"dia-0911\"><h2 class=\"sp29-dia-h\">09 November 2026 \u2013 Monday<small>Online<\/small><\/h2>\n<div class=\"sp29-slot\">14:30 \u2013 16:00 <span class=\"sp29-pill on\">Online<\/span><\/div>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-0911-02.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-0911-02.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Da limpeza visual ao valor p\u00fablico: uma matriz de leitura socioambiental de espa\u00e7os p\u00fablicos\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-0911-03.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-0911-03.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Da limpeza visual ao valor p\u00fablico: uma matriz de leitura socioambiental de espa\u00e7os p\u00fablicos\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill on\">Online<\/span><span class=\"sp29-area\">Sustainability \/ Public management \/ Urban spaces<\/span><\/div><h3>Da limpeza visual ao valor p\u00fablico: uma matriz de leitura socioambiental de espa\u00e7os p\u00fablicos<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 09 Nov (Monday)<\/span><span><b>Time:<\/b> 14:30 \u2013 16:00<\/span><span><b>Venue:<\/b> Online<\/span><\/div><p class=\"sp29-desc\">An applied online workshop that proposes a simplified matrix for the socio-environmental reading of public spaces, based on empirical research on graffiti in S\u00e3o Paulo and Curitiba. The matrix combines symbolic legibility, situated recognition, perceived vitality and cultural accessibility, in dialogue with Target 11.7 of SDG 11 and the debate on public value. In groups, participants apply the matrix to visual cases and build a collaborative digital board.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Lu\u00edza Chiarelli Barbosa Fran\u00e7a<\/strong> \u2013 Universidade Positivo<\/li><li><strong>Marcello Romani-Dias<\/strong> \u2013 Universidade Positivo<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> Internet access, a working microphone and willingness to participate actively in small groups.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Graduate students, researchers\/professors, market and public sector professionals (public managers, urban planners and consultants in urban, cultural and socio-environmental policy).<\/div><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-0911-04.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-0911-04.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: A Era da Superexposi\u00e7\u00e3o e a Orat\u00f3ria para Executivos\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-0911-05.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-0911-05.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 A Era da Superexposi\u00e7\u00e3o e a Orat\u00f3ria para Executivos\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill on\">Online<\/span><span class=\"sp29-area\">Communication \/ Leadership<\/span><\/div><h3>A Era da Superexposi\u00e7\u00e3o e a Orat\u00f3ria para Executivos<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 09 Nov (Monday)<\/span><span><b>Time:<\/b> 14:30 \u2013 16:00<\/span><span><b>Venue:<\/b> Online<\/span><\/div><p class=\"sp29-desc\">A workshop on executive communication in a context of hyper-exposure, organized around two pillars: personal branding and public speaking. The first discusses how to build image and reputation consistently; the second develops stage presence, clarity of speech and verbal confidence for meetings, negotiations and presentations. The session combines theory, real examples and practical exercises.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Vin\u00edcius Rosada D\u00f4nola<\/strong> \u2013 IBMEC\/RJ<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> No requirements.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Researchers\/professors and market professionals.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Vin\u00edcius Rosada D\u00f4nola:<\/strong> Journalist and corporate communication specialist, master\u2019s student in Management at IBMEC RJ. He was a special correspondent for Rede Globo for 15 years, RecordTV correspondent in New York and anchor at BandNews FM. Winner of the Vladimir Herzog and Tim Lopes awards, author of seven books and an IBGC-certified board member.<\/p><\/details><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-0911-06.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-0911-06.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Desenvolvimento e Valida\u00e7\u00e3o de Escalas de Mensura\u00e7\u00e3o na Era da IA: rigor psicom\u00e9trico com apoio cr\u00edtico de intelig\u00eancia artificial\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-0911-07.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-0911-07.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Desenvolvimento e Valida\u00e7\u00e3o de Escalas de Mensura\u00e7\u00e3o na Era da IA: rigor psicom\u00e9trico com apoio cr\u00edtico de intelig\u00eancia artificial\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill on\">Online<\/span><span class=\"sp29-area\">Scale development and validation \/ AI<\/span><\/div><h3>Desenvolvimento e Valida\u00e7\u00e3o de Escalas de Mensura\u00e7\u00e3o na Era da IA: rigor psicom\u00e9trico com apoio cr\u00edtico de intelig\u00eancia artificial<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 09 Nov (Monday)<\/span><span><b>Time:<\/b> 14:30 \u2013 16:00<\/span><span><b>Venue:<\/b> Online<\/span><\/div><p class=\"sp29-desc\">A workshop on the rigorous process of developing and validating measurement scales, with critical use of generative artificial intelligence at each stage. It covers construct definition, AI-assisted item generation, content validity, exploratory and confirmatory factor analysis, reliability and validity evidence. Participants leave with a replicable roadmap for their own projects.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Dennys Eduardo Rossetto<\/strong> \u2013 SKEMA Business School<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> Basic knowledge of quantitative methods (descriptive statistics and correlation); access to a generative AI tool (e.g., ChatGPT, Claude or Gemini); some initial familiarity with factor analysis is desirable.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Undergraduate and graduate students, researchers\/professors, market professionals and entrepreneurs.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Dennys Eduardo Rossetto:<\/strong> Associate Professor of Global Innovation and Entrepreneurship at SKEMA Business School (France) and visiting professor at Tecnol\u00f3gico de Monterrey\/EGADE (Mexico). He directs SKEMA\u2019s MSc in Innovation Management & Creativity and is the founder of Glin\u00b2Tech.org. He is the author of the frugal innovation capabilities scale (Technovation, 2023) and received the AOM 2026 Best Paper Designation.<\/p><\/details><\/div><\/article>\n<\/section>\n<section class=\"sp29-dia\" id=\"dia-1011\"><h2 class=\"sp29-dia-h\">10 November 2026 \u2013 Tuesday<small>Online<\/small><\/h2>\n<div class=\"sp29-slot\">10:30 \u2013 12:00 <span class=\"sp29-pill on\">Online<\/span><\/div>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-02.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-02.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Reimagining an Academia beyond the Global North: Exploring Alternative Ontologies, Epistemologies and Futures of Knowledge\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-03.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-03.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Reimagining an Academia beyond the Global North: Exploring Alternative Ontologies, Epistemologies and Futures of Knowledge\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill on\">Online<\/span><span class=\"sp29-pill en\">Language: English<\/span><span class=\"sp29-area\">Teaching and research \/ Epistemologies \/ Internationalization<\/span><\/div><h3>Reimagining an Academia beyond the Global North: Exploring Alternative Ontologies, Epistemologies and Futures of Knowledge<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 10 Nov (Tuesday)<\/span><span><b>Time:<\/b> 10:30 \u2013 12:00<\/span><span><b>Venue:<\/b> Online<\/span><\/div><p class=\"sp29-desc\">A workshop in English, run as a collaborative lab, that discusses how ontologies, epistemologies and academic experiences beyond the dominant Global North model can help rethink the purposes and practices of academia. Participants build a shared concept map on the legitimation of knowledge, public value and academic sustainability. The session is the first step of an international network, with a PDW proposal for AOM 2027.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Yvonne G. T. van Rossenberg<\/strong> \u2013 Radboud University<\/li><li><strong>Ana Carolina de Aguiar Rodrigues<\/strong> \u2013 FEA-USP<\/li><li><strong>Andy Wear<\/strong> \u2013 University of Melbourne<\/li><li><strong>Funmi Alakija<\/strong> \u2013 FEA-USP <em>(Discussant)<\/em><\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> Participants to notify interest by registering and answering the questions with respect to prior knowledge on the workshop topic.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Undergraduate and graduate students and researchers\/professors.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Yvonne G. T. van Rossenberg:<\/strong> Associate Professor of Human Resource Management at Radboud University (the Netherlands) and founder of the Sustainable Academia lab.<\/p><p><strong>Ana Carolina de Aguiar Rodrigues:<\/strong> Associate Professor at FEA-USP and coordinator of ComTrab, researching work in contexts of informality, precarity and migration.<\/p><p><strong>Andy Wear:<\/strong> Senior Lecturer at the Dilin Duwa Centre for Indigenous Business Leadership, University of Melbourne, researching decolonial approaches in business education.<\/p><p><strong>Funmi Alakija:<\/strong> Visiting researcher at ComTrab\/FEA-USP, researching migration and the integration of refugees into the Brazilian labor market.<\/p><\/details><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-04.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-04.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Estrat\u00e9gias Pr\u00e1ticas para Constru\u00e7\u00e3o de Projetos Competitivos e Capta\u00e7\u00e3o de Recursos P\u00fablicos para Pesquisa e Inova\u00e7\u00e3o\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-05.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-05.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Estrat\u00e9gias Pr\u00e1ticas para Constru\u00e7\u00e3o de Projetos Competitivos e Capta\u00e7\u00e3o de Recursos P\u00fablicos para Pesquisa e Inova\u00e7\u00e3o\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill on\">Online<\/span><span class=\"sp29-area\">Research \/ Innovation \/ Fundraising<\/span><\/div><h3>Estrat\u00e9gias Pr\u00e1ticas para Constru\u00e7\u00e3o de Projetos Competitivos e Capta\u00e7\u00e3o de Recursos P\u00fablicos para Pesquisa e Inova\u00e7\u00e3o<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 10 Nov (Tuesday)<\/span><span><b>Time:<\/b> 10:30 \u2013 12:00<\/span><span><b>Venue:<\/b> Online<\/span><\/div><p class=\"sp29-desc\">A hands-on workshop on how to prepare competitive proposals for research and innovation funding calls (FAPESP, CNPq, FINEP, EMBRAPII and state foundations). It covers evaluation criteria, recurring mistakes in rejected proposals, the elements of competitive projects and strategies to strengthen the researcher\u2019s CV. At the end, participants analyze a call of their choice using practical tools.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Rodolfo Ribeiro da Silva<\/strong> \u2013 UniFacens \/ CEPID Bridge<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> No requirements.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Graduate students, researchers\/professors and entrepreneurs.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Rodolfo Ribeiro da Silva:<\/strong> Director of Research, Entrepreneurship and Innovation at UniFacens and executive director of the IP Facens Research Institute. PhD in Management from FEA-USP, with a postdoc at FEI. He works with open innovation, deep techs, innovation ecosystems, technology transfer and fundraising for science, technology and innovation.<\/p><\/details><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-06.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-06.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: An\u00e1lise de classes latentes \u2013 iniciante\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-07.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-07.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 An\u00e1lise de classes latentes \u2013 iniciante\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill on\">Online<\/span><span class=\"sp29-area\">Quantitative methods \/ Data analysis<\/span><\/div><h3>An\u00e1lise de classes latentes \u2013 iniciante<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 10 Nov (Tuesday)<\/span><span><b>Time:<\/b> 10:30 \u2013 12:00<\/span><span><b>Venue:<\/b> Online<\/span><\/div><p class=\"sp29-desc\">An introductory workshop on Latent Class Analysis (LCA) and Latent Profile Analysis (LPA), person-centered techniques that group individuals with similar response patterns and complement Structural Equation Modeling. It presents the conceptual foundations, the statistical criteria for choosing the number of classes or profiles, and a practical demonstration in statistical software.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Ana Julia B\u00fcttner<\/strong> \u2013 ESPM<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> Some initial familiarity with Jamovi is desirable.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Graduate students and researchers\/professors.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Ana Julia B\u00fcttner:<\/strong> PhD and MSc in Management from ESPM, focusing on consumer behavior, sustainability, diversity and fashion. She was a visiting researcher at the University of Macerata (Italy) and Simon Fraser University (Canada). She is a collaborating professor in ESPM\u2019s PPGCC and teaches in USP MBA programs.<\/p><\/details><\/div><\/article>\n<div class=\"sp29-slot\">14:30 \u2013 16:00 <span class=\"sp29-pill on\">Online<\/span><\/div>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-08.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-08.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Modelos de Impacto das Escolas de Administra\u00e7\u00e3o: uma proposta acess\u00edvel de execu\u00e7\u00e3o\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-09.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-09.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Modelos de Impacto das Escolas de Administra\u00e7\u00e3o: uma proposta acess\u00edvel de execu\u00e7\u00e3o\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill on\">Online<\/span><span class=\"sp29-area\">Institutional impact \/ Business schools<\/span><\/div><h3>Modelos de Impacto das Escolas de Administra\u00e7\u00e3o: uma proposta acess\u00edvel de execu\u00e7\u00e3o<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 10 Nov (Tuesday)<\/span><span><b>Time:<\/b> 14:30 \u2013 16:00<\/span><span><b>Venue:<\/b> Online<\/span><\/div><p class=\"sp29-desc\">A workshop offering a structured path for business schools to integrate experiential learning, institutional diagnosis and artificial intelligence into teaching practice, with a focus on impact and the SDGs. The dynamic follows Kolb\u2019s Experiential Learning Cycle: collaborative diagnosis, assessment of institutional readiness, modeling of an impact proposal with Canvas and AI, and drafting of an implementation roadmap.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Murilo Alvarenga Oliveira<\/strong> \u2013 UFF<\/li><li><strong>Sheila Serafim da Silva<\/strong> \u2013 FIA Business School and Mackenzie<\/li><li><strong>Guilherme Lopes dos Santos<\/strong> \u2013 UFF and UFMT<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> No requirements.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Graduate students, researchers\/professors and entrepreneurs.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Murilo Alvarenga Oliveira:<\/strong> PhD in Management from FEA-USP, Associate Professor at UFF (Volta Redonda) and CNPq research productivity fellow.<\/p><p><strong>Sheila Serafim da Silva:<\/strong> PhD in Management (double degree from FEA-USP and Spanish universities), project leader at FIA Business School and professor at Universidade Presbiteriana Mackenzie.<\/p><p><strong>Guilherme Lopes dos Santos:<\/strong> PhD candidate in Management at UFF, researching digital transformation and emerging technologies; staff member at UFMT.<\/p><\/details><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-10.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-10.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: PRISMA 2020 Ag\u00eantico: Automa\u00e7\u00e3o da Revis\u00e3o Sistem\u00e1tica com n8n, Airtable e LLMs para Deriva\u00e7\u00e3o de Quest\u00f5es de Pesquisa\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-11.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-11.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 PRISMA 2020 Ag\u00eantico: Automa\u00e7\u00e3o da Revis\u00e3o Sistem\u00e1tica com n8n, Airtable e LLMs para Deriva\u00e7\u00e3o de Quest\u00f5es de Pesquisa\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill on\">Online<\/span><span class=\"sp29-area\">Research methods \/ Systematic review \/ PRISMA 2020<\/span><\/div><h3>PRISMA 2020 Ag\u00eantico: Automa\u00e7\u00e3o da Revis\u00e3o Sistem\u00e1tica com n8n, Airtable e LLMs para Deriva\u00e7\u00e3o de Quest\u00f5es de Pesquisa<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 10 Nov (Tuesday)<\/span><span><b>Time:<\/b> 14:30 \u2013 16:00<\/span><span><b>Venue:<\/b> Online<\/span><\/div><p class=\"sp29-desc\">A hands-on session to build an automated systematic literature review pipeline following PRISMA 2020, using n8n, Airtable and language models. The workflow automates database searches, full-text retrieval, deduplication and screening guided by PICOC\/CIMO criteria, with traceable decisions. The session ends with the generation of the PRISMA diagram and the derivation of new research questions from the data.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Leonardo Xavier Lopes<\/strong> \u2013 USP<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> Laptop with internet access.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Graduate students, researchers\/professors and market professionals.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Leonardo Xavier Lopes:<\/strong> MSc in Management from FGV EAESP, mechanical engineer (UNIFEI) with a postgraduate degree in Big Data & Analytics (FIA). His research combines behavioral science, analytics and operations management. He has more than 20 years of executive experience as Head of Operations and Supply Chain Manager.<\/p><\/details><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-12.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-12.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Modelos e Aplica\u00e7\u00f5es de Aprendizado de M\u00e1quina\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-13.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1011-13.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Modelos e Aplica\u00e7\u00f5es de Aprendizado de M\u00e1quina\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill on\">Online<\/span><span class=\"sp29-area\">AI \/ Machine learning \/ Methods<\/span><\/div><h3>Modelos e Aplica\u00e7\u00f5es de Aprendizado de M\u00e1quina<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 10 Nov (Tuesday)<\/span><span><b>Time:<\/b> 14:30 \u2013 16:00<\/span><span><b>Venue:<\/b> Online<\/span><\/div><p class=\"sp29-desc\">An introductory workshop on machine learning that presents, in a simple way, the basic types of models (supervised, unsupervised and reinforcement learning) and the stages of model development, from problem definition to evaluation. Applications are demonstrated in Python on Google Colab.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Ricardo Teixeira Veiga<\/strong> \u2013 UFMG<\/li><li><strong>Andr\u00e9 Torres Urdan<\/strong> \u2013 Universidade Nove de Julho<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> Knowledge of programming logic is required; basic knowledge of Python is desirable.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Undergraduate and graduate students, researchers\/professors and market professionals.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Ricardo Teixeira Veiga:<\/strong> Full Professor at CEPEAD\/UFMG, PhD and MSc in Management from UFMG, specialist in Statistics and BSc in Computer Science.<\/p><p><strong>Andr\u00e9 Torres Urdan:<\/strong> Professor in the Graduate Program in Management at Universidade Nove de Julho, PhD from FEA-USP and MSc from FGV-EAESP, editor-in-chief of Revista Brasileira de Marketing.<\/p><\/details><\/div><\/article>\n<\/section>\n<section class=\"sp29-dia\" id=\"dia-1111\"><h2 class=\"sp29-dia-h\">11 November 2026 \u2013 Wednesday<small>In person<\/small><\/h2>\n<div class=\"sp29-slot\">15:30 \u2013 17:00 <span class=\"sp29-pill pr\">In person<\/span><\/div>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1111-02.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1111-02.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Future Trends in Innovation Management: Emerging Research Directions in the Digital Era\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1111-03.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1111-03.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Future Trends in Innovation Management: Emerging Research Directions in the Digital Era\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill pr\">In person<\/span><span class=\"sp29-pill en\">Language: English<\/span><span class=\"sp29-area\">Innovation \/ Technology management<\/span><\/div><h3>Future Trends in Innovation Management: Emerging Research Directions in the Digital Era<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 11 Nov (Wednesday)<\/span><span><b>Time:<\/b> 15:30 \u2013 17:00<\/span><span><b>Venue:<\/b> FEA-USP \u2013 room to be confirmed<\/span><\/div><p class=\"sp29-desc\">An interactive workshop in English on the main trends shaping the future of innovation management: open innovation, global R&amp;D collaboration, innovation ecosystems, sustainable innovation and new organizational capabilities in digital transformation. After the presentation, participants discuss emerging research questions and publication opportunities in international journals.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Dirk Meissner<\/strong> \u2013 National Research University \u2013 Higher School of Economics <em>(Workshop leader)<\/em><\/li><li><strong>Gustavo Herm\u00ednio Salati Marcondes de Moraes<\/strong> \u2013 Unicamp <em>(Moderator)<\/em><\/li><li><strong>Bruno Brand\u00e3o Fischer<\/strong> \u2013 Unicamp <em>(Moderator)<\/em><\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> Basic knowledge of innovation management, technology management, or related fields is recommended. Participants are encouraged to bring research ideas or ongoing projects for discussion during the interactive session.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Graduate students, researchers\/professors and market professionals.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Dirk Meissner:<\/strong> Distinguished Professor at the Higher School of Economics (Moscow), where he heads the Laboratory for Economics of Innovation. He has 20 years of experience in technology and innovation management and policy and is an associate editor of Technological Forecasting and Social Change and the Journal of Knowledge Management.<\/p><p><strong>Gustavo Herm\u00ednio Salati Marcondes de Moraes:<\/strong> Associate Professor at the School of Applied Sciences, UNICAMP, CNPq research productivity fellow and researcher at the BRIDGE Center.<\/p><p><strong>Bruno Brand\u00e3o Fischer:<\/strong> Associate Professor at the School of Applied Sciences, UNICAMP, CNPq research productivity fellow and principal investigator at the BRIDGE Center.<\/p><\/details><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1111-04.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1111-04.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Jornada de publica\u00e7\u00e3o em top journals: dicas, percal\u00e7os e caminhos\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1111-05.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1111-05.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Jornada de publica\u00e7\u00e3o em top journals: dicas, percal\u00e7os e caminhos\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill pr\">In person<\/span><span class=\"sp29-area\">Scientific publishing \/ Academic career<\/span><\/div><h3>Jornada de publica\u00e7\u00e3o em top journals: dicas, percal\u00e7os e caminhos<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 11 Nov (Wednesday)<\/span><span><b>Time:<\/b> 15:30 \u2013 17:00<\/span><span><b>Venue:<\/b> FEA-USP \u2013 room to be confirmed<\/span><\/div><p class=\"sp29-desc\">A workshop aimed mainly at master\u2019s and doctoral students on the journey of publishing in high-impact international journals. It covers research planning, journal selection, review rounds and frequent reasons for rejection, with examples of the speaker\u2019s successes and failures. The session is open to questions and discussion with participants.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Antonio Pedro Cruz Costa Alves<\/strong> \u2013 ESPM<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> No requirements.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Graduate students and researchers\/professors.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Antonio Pedro Cruz Costa Alves:<\/strong> PhD and MSc in Management from ESPM and BA in Public Administration from EAESP-FGV. He researches branding, consumer-brand relationships and consumer behavior, and reviews for journals such as the Journal of Business Research. He was an executive at companies such as Newell Brands, Avon, Walmart and IBM and is a visiting professor at IPAM (Portugal).<\/p><\/details><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1111-06.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1111-06.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Grupos de Afinidade na \u00c1rea de Gest\u00e3o: Experi\u00eancias do COLID, da S&amp;P e da MFCA para Construir uma Academia Mais Diversa e Inclusiva\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1111-07.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1111-07.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Grupos de Afinidade na \u00c1rea de Gest\u00e3o: Experi\u00eancias do COLID, da S&amp;P e da MFCA para Construir uma Academia Mais Diversa e Inclusiva\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill pr\">In person<\/span><span class=\"sp29-area\">Diversity and inclusion \/ Academia<\/span><\/div><h3>Grupos de Afinidade na \u00c1rea de Gest\u00e3o: Experi\u00eancias do COLID, da S&amp;P e da MFCA para Construir uma Academia Mais Diversa e Inclusiva<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 11 Nov (Wednesday)<\/span><span><b>Time:<\/b> 15:30 \u2013 17:00<\/span><span><b>Venue:<\/b> FEA-USP \u2013 room to be confirmed<\/span><\/div><p class=\"sp29-desc\">Brazilian academia in Management and Accounting has advanced in the debate on Diversity, Equity and Inclusion, but still lacks spaces that welcome underrepresented groups. This workshop presents the experiences of affinity groups: COLID, a Brazilian collective that promotes equity in the accounting profession; MFCA, a U.S. association dedicated to Black, Hispanic and Indigenous faculty; and BOLD \u2013 Black Organization for Leadership &amp; Development, at S&amp;P. Building on them, participants draft an action plan to strengthen collectives in their institutions.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Humberto Reis dos Santos Souza<\/strong> \u2013 IFRJ<\/li><li><strong>Iago Fran\u00e7a Lopes<\/strong> \u2013 UFRJ<\/li><li><strong>Susana Arcanjo<\/strong> \u2013 S&amp;P Global<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> No requirements.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Undergraduate and graduate students, researchers\/professors and market professionals.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Humberto Reis dos Santos Souza:<\/strong> PhD in Management from FEI, with a visiting period at the University of Texas at Austin. Professor at IFRJ (Resende campus) and member of MFCA.<\/p><p><strong>Iago Fran\u00e7a Lopes:<\/strong> PhD in Accounting from UFPR, Assistant Professor at UFRJ and co-founder of COLID; he coordinates the Diversity Committee of CRC-PR.<\/p><\/details><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1111-08.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1111-08.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: C.A.D.A. Research Lab: da busca ao mapa do corpus \u2014 gest\u00e3o da pesquisa cient\u00edfica com IA e dados\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1111-09.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1111-09.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 C.A.D.A. Research Lab: da busca ao mapa do corpus \u2014 gest\u00e3o da pesquisa cient\u00edfica com IA e dados\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill pr\">In person<\/span><span class=\"sp29-area\">Research management \/ AI \/ Bibliometrics and data<\/span><\/div><h3>C.A.D.A. Research Lab: da busca ao mapa do corpus \u2014 gest\u00e3o da pesquisa cient\u00edfica com IA e dados<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 11 Nov (Wednesday)<\/span><span><b>Time:<\/b> 15:30 \u2013 17:00<\/span><span><b>Venue:<\/b> FEA-USP \u2013 room to be confirmed<\/span><\/div><p class=\"sp29-desc\">A hands-on workshop presenting a reproducible workflow to organize and monitor a research bibliographic corpus, combining the C.A.D.A. Method (Capture, Assign, Define deadline and Accompany) with artificial intelligence, reference management and data visualization tools such as Zotero, ClickUp, OpenAlex and Power BI. The first part discusses the method and the role of AI in research, with emphasis on evidence traceability and human oversight. In the second, participants apply the workflow to their own topics, structuring searches, organizing references and tracking progress. The session includes a demonstration of Meu Artigo, an open-source tool that supports scientific writing with AI.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Rebson Mendes<\/strong> \u2013 PPGA UFRN<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> A laptop with internet access and an active ChatGPT account (the free plan is fine) are recommended. Having a research topic or question is desirable but optional.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Undergraduate and graduate students, faculty and researchers in Management and related fields, especially those working on articles, literature reviews and theoretical frameworks.<\/div><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1111-10.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1111-10.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Integrando gest\u00e3o de ecossistemas e teoria de stakeholders em pesquisas capazes de endere\u00e7ar grandes desafios\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1111-11.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1111-11.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Integrando gest\u00e3o de ecossistemas e teoria de stakeholders em pesquisas capazes de endere\u00e7ar grandes desafios\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill pr\">In person<\/span><span class=\"sp29-area\">Ecosystem management \/ Stakeholder theory<\/span><\/div><h3>Integrando gest\u00e3o de ecossistemas e teoria de stakeholders em pesquisas capazes de endere\u00e7ar grandes desafios<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 11 Nov (Wednesday)<\/span><span><b>Time:<\/b> 15:30 \u2013 17:00<\/span><span><b>Venue:<\/b> Cepid-Bridge Laboratory (FEA-USP)<\/span><\/div><p class=\"sp29-desc\">An interactive workshop on how to integrate ecosystem management and stakeholder theory in research addressing grand challenges such as climate change, inequality and digital transformation. After the guests\u2019 provocations on tensions and complementarities between the two theories, participants discuss in groups how to integrate them into their research agendas.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Matheus Graciani dos Santos<\/strong> \u2013 FEA-USP<\/li><li><strong>Ronaldo de Oliveira Santos Jhunior<\/strong> \u2013 FEA-USP<\/li><li><strong>Keysa Manuela Cunha de Mascena<\/strong> \u2013 UNIFOR<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> Knowledge of stakeholder management and\/or ecosystem management theories. Bring your own laptop; no specific software is required.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Researchers at all career stages interested in stakeholder management, ecosystem management and digital platforms.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Matheus Graciani dos Santos:<\/strong> PhD in Management from FEA-USP, community manager at Cepid-Bridge and professor of Entrepreneurial Management at FEA-USP, researching innovation ecosystems and digital platforms.<\/p><p><strong>Ronaldo de Oliveira Santos Jhunior:<\/strong> PhD in Management from FEA-USP, professor of Contemporary Organizational Ethics at FEA-USP and associate editor of RBGN and REGE, researching stakeholder theory and ESG.<\/p><p><strong>Keysa Manuela Cunha de Mascena:<\/strong> PhD in Management from FEA-USP, professor in UNIFOR\u2019s Graduate Program in Management and leader of GPGSS, researching stakeholder management and socio-environmental impact.<\/p><\/details><\/div><\/article>\n<\/section>\n<section class=\"sp29-dia\" id=\"dia-1211\"><h2 class=\"sp29-dia-h\">12 November 2026 \u2013 Thursday<small>In person<\/small><\/h2>\n<div class=\"sp29-slot\">10:30 \u2013 12:00 <span class=\"sp29-pill pr\">In person<\/span><\/div>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-02.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-02.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Da emenda ao resultado: como transformar or\u00e7amento em entrega p\u00fablica\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-03.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-03.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Da emenda ao resultado: como transformar or\u00e7amento em entrega p\u00fablica\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill pr\">In person<\/span><span class=\"sp29-area\">Public administration \/ Budget \/ Public policy<\/span><\/div><h3>Da emenda ao resultado: como transformar or\u00e7amento em entrega p\u00fablica<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 12 Nov (Thursday)<\/span><span><b>Time:<\/b> 10:30 \u2013 12:00<\/span><span><b>Venue:<\/b> FEA-USP \u2013 room to be confirmed<\/span><\/div><p class=\"sp29-desc\">A workshop on mandatory parliamentary budget amendments, treated as a public decision cycle rather than merely a budget rule. It discusses the current landscape of amendments, the controversies of the federal debate (including the so-called \u201cPIX Amendments\u201d), the challenges faced by states and municipalities and execution by civil society organizations. In 90 minutes, it offers a roadmap from proposal to execution, monitoring and delivery.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Danilo Rebou\u00e7as dos Reis<\/strong> \u2013 UnB<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> No requirements.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Public managers and researchers interested in public policy implementation, budgeting and spending quality.<\/div><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-04.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-04.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Sustentabilidade Organizacional e ESG em PMEs: um m\u00e9todo em seis passos para transformar prop\u00f3sito em a\u00e7\u00e3o\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-05.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-05.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Sustentabilidade Organizacional e ESG em PMEs: um m\u00e9todo em seis passos para transformar prop\u00f3sito em a\u00e7\u00e3o\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill pr\">In person<\/span><span class=\"sp29-area\">Sustainability \/ ESG \/ SMEs<\/span><\/div><h3>Sustentabilidade Organizacional e ESG em PMEs: um m\u00e9todo em seis passos para transformar prop\u00f3sito em a\u00e7\u00e3o<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 12 Nov (Thursday)<\/span><span><b>Time:<\/b> 10:30 \u2013 12:00<\/span><span><b>Venue:<\/b> FEA-USP \u2013 room to be confirmed<\/span><\/div><p class=\"sp29-desc\">An active-learning workshop presenting a six-step method to implement ESG practices in small and medium-sized enterprises: organizational purpose, diagnosis, prioritization, structuring, implementation and monitoring. The method takes a systemic view of organizational sustainability, integrating purpose, governance, stakeholders, healthy organizations and innovation.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Melissa Ribeiro do Amaral<\/strong> \u2013 UFSC \u2013 PPGEGC \u2013 CoMovI Research Group<\/li><li><strong>\u00c9dis Mafra Lapolli<\/strong> \u2013 UFSC \u2013 PPGEGC \u2013 CoMovI Research Group<\/li><li><strong>Fernanda Dornelles Martins<\/strong> \u2013 UFSC \u2013 PPGEGC \u2013 CoMovI Research Group<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> No degree or prior knowledge required. Only an interest in management, sustainability, entrepreneurship, ESG and small and medium-sized enterprises is recommended.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Graduate students, researchers\/professors, market professionals and entrepreneurs.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Melissa Ribeiro do Amaral:<\/strong> PhD and MSc in Knowledge Engineering and Management from UFSC and postdoctoral researcher at PPGEGC\/UFSC. Author of the book \u201cESG para PMEs\u201d; her dissertation received an Honorable Mention at the 2026 ANEGEPE Dissertation Award.<\/p><p><strong>\u00c9dis Mafra Lapolli:<\/strong> PhD in Production Engineering from UFSC, professor at PPGEGC\/UFSC and leader of the Innovation in Science and Technology Research Group (UFSC\/CNPq).<\/p><p><strong>Fernanda Dornelles Martins:<\/strong> PhD candidate at PPGEGC\/UFSC, MSc in Planning and Control and founder of Consultoria Estratagema.<\/p><\/details><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-06.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-06.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Agentes de IA na pesquisa acad\u00eamica\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-07.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-07.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Agentes de IA na pesquisa acad\u00eamica\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill pr\">In person<\/span><span class=\"sp29-area\">AI \/ Academic research<\/span><\/div><h3>Agentes de IA na pesquisa acad\u00eamica<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 12 Nov (Thursday)<\/span><span><b>Time:<\/b> 10:30 \u2013 12:00<\/span><span><b>Venue:<\/b> FEA-USP \u2013 room to be confirmed<\/span><\/div><p class=\"sp29-desc\">An in-person, hands-on workshop for researchers who have never programmed and want to use AI agents in their own research. It distinguishes chatbots from agents and organizes their use into three levels of delegation. Starting from their own topic, each participant creates a context file, runs a search in an academic database connected to the agent and screens the articles with defined criteria, always with human verification.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Carla Bonato Marcolin<\/strong> \u2013 USP<\/li><li><strong>Luisa Veras de Sandes Guimar\u00e3es<\/strong> \u2013 UNIFESP<\/li><li><strong>Marcelo Henrique de Araujo<\/strong> \u2013 USP<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> Each participant is advised to bring their own computer.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Graduate students and researchers\/professors.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Carla Bonato Marcolin:<\/strong> Professor in the Department of Accounting and Actuarial Science at FEA-USP and coordinator of the Applied Artificial Intelligence Laboratory (LiA).<\/p><p><strong>Luisa Veras de Sandes Guimar\u00e3es:<\/strong> Professor in the Department of Management at UNIFESP and editorial coordinator of the Journal of Small Business and Enterprise Development.<\/p><p><strong>Marcelo Henrique de Araujo:<\/strong> Professor of Technology and Information Systems at FEA-USP, researching digital inclusion, AI, analytics and digital government.<\/p><\/details><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-08.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-08.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: An\u00e1lise Qualitativa Comparativa\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-09.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-09.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 An\u00e1lise Qualitativa Comparativa\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill pr\">In person<\/span><span class=\"sp29-area\">Research methods \/ QCA<\/span><\/div><h3>An\u00e1lise Qualitativa Comparativa<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 12 Nov (Thursday)<\/span><span><b>Time:<\/b> 10:30 \u2013 12:00<\/span><span><b>Venue:<\/b> FEA-USP \u2013 room to be confirmed<\/span><\/div><p class=\"sp29-desc\">An introductory workshop on Qualitative Comparative Analysis (QCA) and its application in management research. It shows how the technique makes it possible to examine cases that achieve a specific outcome and identify the different causal paths that lead to it, such as superior performance or more sustainable organizational behavior.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Tobias Coutinho Parente<\/strong> \u2013 FEA-USP<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> No requirements.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Graduate students and researchers\/professors.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Tobias Coutinho Parente:<\/strong> MSc and PhD in Management from FEA-USP, with a period as a visiting researcher at Northeastern University. Professor in the Department of Management at FEA-USP, working on corporate governance, family firms, strategy and decision-making.<\/p><\/details><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-10.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-10.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Em busca das vozes e epistemologias do sul global nas pesquisas em inova\u00e7\u00e3o e empreendedorismo\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-11.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-11.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Em busca das vozes e epistemologias do sul global nas pesquisas em inova\u00e7\u00e3o e empreendedorismo\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill pr\">In person<\/span><span class=\"sp29-area\">Innovation \/ Entrepreneurship \/ Global South<\/span><\/div><h3>Em busca das vozes e epistemologias do sul global nas pesquisas em inova\u00e7\u00e3o e empreendedorismo<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 12 Nov (Thursday)<\/span><span><b>Time:<\/b> 10:30 \u2013 12:00<\/span><span><b>Venue:<\/b> Cepid-Bridge Laboratory (FEA-USP)<\/span><\/div><p class=\"sp29-desc\">A participatory and reflective workshop on the presence of Global South voices and epistemologies in innovation and entrepreneurship research. Prompted by the guests, participants question their research agendas, identify silences and explore alternative epistemological paths. The format encourages exchange among researchers at different career stages and the collective construction of agendas.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Stelvia Matos<\/strong> \u2013 Surrey Business School<\/li><li><strong>Graziella Maria Comini<\/strong> \u2013 FEA-USP<\/li><li><strong>Leonardo Augusto de Vasconcelos Gomes<\/strong> \u2013 FEA-USP<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> Knowledge of innovation management and entrepreneurship theories. Bring your own laptop; no specific software is required.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Researchers at all career stages interested in innovation and entrepreneurship research in the Global South context.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Stelvia Matos:<\/strong> Professor of Sustainable Innovation and co-director of the Centre for Social Innovation Management at Surrey Business School, researching social, environmental and economic factors in innovation dynamics.<\/p><p><strong>Graziella Maria Comini:<\/strong> Associate Professor at FEA-USP, coordinator of CEATS and of the Impact area of CEPID Bridge, researching impact ecosystems, social businesses and social innovation.<\/p><p><strong>Leonardo Augusto de Vasconcelos Gomes:<\/strong> Full Professor at FEA-USP, vice-director of CEPID Bridge, coordinator of ANPAD\u2019s ITE division and area editor of Technovation.<\/p><\/details><\/div><\/article>\n<div class=\"sp29-slot\">14:30 \u2013 16:00 <span class=\"sp29-pill pr\">In person<\/span><\/div>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-12.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-12.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Da Pesquisa \u00e0 Sociedade: Estrat\u00e9gias de Populariza\u00e7\u00e3o da Ci\u00eancia e Divulga\u00e7\u00e3o Cient\u00edfica para Ampliar o Impacto da Produ\u00e7\u00e3o Acad\u00eamica\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-13.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-13.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Da Pesquisa \u00e0 Sociedade: Estrat\u00e9gias de Populariza\u00e7\u00e3o da Ci\u00eancia e Divulga\u00e7\u00e3o Cient\u00edfica para Ampliar o Impacto da Produ\u00e7\u00e3o Acad\u00eamica\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill pr\">In person<\/span><span class=\"sp29-area\">Science communication \/ Research impact<\/span><\/div><h3>Da Pesquisa \u00e0 Sociedade: Estrat\u00e9gias de Populariza\u00e7\u00e3o da Ci\u00eancia e Divulga\u00e7\u00e3o Cient\u00edfica para Ampliar o Impacto da Produ\u00e7\u00e3o Acad\u00eamica<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 12 Nov (Thursday)<\/span><span><b>Time:<\/b> 14:30 \u2013 16:00<\/span><span><b>Venue:<\/b> FEA-USP \u2013 room to be confirmed<\/span><\/div><p class=\"sp29-desc\">A workshop on concepts, methods and tools for science popularization and science communication, based on the experience of PONTE (Platform of Opportunities for New Themes and Studies). Participants work with their own articles, dissertations or theses to create versions aimed at science communication, digital media and the press. It also discusses the use of AI to support science communication with rigor and ethical responsibility.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Marco Antonio Portugal<\/strong> \u2013 Anuva Institute<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> No mandatory prerequisites. Participants are encouraged to bring a scientific article, dissertation, thesis or other academic work of their own for the hands-on activity, as well as a laptop or device with internet access.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Researchers\/professors and entrepreneurs.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Marco Antonio Portugal:<\/strong> PhD in Management from Centro Universit\u00e1rio FEI, civil engineer and professional journalist. He works on public policy, sustainability, governance, urban mobility, innovation and public communication of science. He is director of Anuva and coordinator of Anuva Institute and PONTE.<\/p><\/details><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-14.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-14.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Gest\u00e3o do Impacto da Pesquisa na Sociedade nos N\u00edveis de Projeto e Institucional\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-15.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-15.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Gest\u00e3o do Impacto da Pesquisa na Sociedade nos N\u00edveis de Projeto e Institucional\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill pr\">In person<\/span><span class=\"sp29-area\">Research impact \/ Academic management<\/span><\/div><h3>Gest\u00e3o do Impacto da Pesquisa na Sociedade nos N\u00edveis de Projeto e Institucional<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 12 Nov (Thursday)<\/span><span><b>Time:<\/b> 14:30 \u2013 16:00<\/span><span><b>Venue:<\/b> FEA-USP \u2013 room to be confirmed<\/span><\/div><p class=\"sp29-desc\">An in-person workshop on managing the societal impact of research at two interdependent levels: the project and the institution. At the project level, it addresses intended changes, indicators and data collection; at the institutional level, governance, aggregation of results and accountability. The topic responds to the demands of CAPES, which now assesses societal impact in Area 27.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Fl\u00e1vio Hourneaux Junior<\/strong> \u2013 USP<\/li><li><strong>Luisa Veras de Sandes Guimar\u00e3es<\/strong> \u2013 UNIFESP<\/li><li><strong>M\u00f4nica Cavalcanti S\u00e1 de Abreu<\/strong> \u2013 UFC<\/li><li><strong>Renato Telles<\/strong> \u2013 USCS and UNIP<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> No requirements.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Graduate students and researchers\/professors.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Fl\u00e1vio Hourneaux Junior:<\/strong> Professor in the Department of Management at FEA-USP, former editor of RAUSP Management Journal and former president of the PRME Brazil Chapter.<\/p><p><strong>Luisa Veras de Sandes Guimar\u00e3es:<\/strong> Professor at UNIFESP and editorial coordinator of the Journal of Small Business and Enterprise Development.<\/p><p><strong>M\u00f4nica Cavalcanti S\u00e1 de Abreu:<\/strong> Full Professor at UFC and leader of LECoS\/UFC, researching climate strategy and the circular economy.<\/p><p><strong>Renato Telles:<\/strong> Full Professor in the graduate programs of USCS and UNIP and associate editor of the Review of Business Management.<\/p><\/details><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-16.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-16.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Map the System \u2013 Antes de Resolver, Compreender: pensamento sist\u00eamico para problemas sociais complexos\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-17.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-17.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Map the System \u2013 Antes de Resolver, Compreender: pensamento sist\u00eamico para problemas sociais complexos\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill pr\">In person<\/span><span class=\"sp29-area\">Systems thinking \/ Social problems<\/span><\/div><h3>Map the System \u2013 Antes de Resolver, Compreender: pensamento sist\u00eamico para problemas sociais complexos<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 12 Nov (Thursday)<\/span><span><b>Time:<\/b> 14:30 \u2013 16:00<\/span><span><b>Venue:<\/b> FEA-USP \u2013 room to be confirmed<\/span><\/div><p class=\"sp29-desc\">A session presenting systems thinking as a way to understand complex social problems before proposing solutions, based on the international Map the System program of the Skoll Centre at the University of Oxford. It includes work by USP teams awarded in the 2026 edition, including the one that received an Honorable Mention at the Global Final in Oxford. It ends with a collective reflection exercise.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Graziella Maria Comini<\/strong> \u2013 FEA-USP<\/li><li><strong>Jo\u00e3o Valsecchi Ribeiro de Souza<\/strong> \u2013 FEA-USP<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> No requirements.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Undergraduate and graduate students, researchers\/professors, market professionals and entrepreneurs.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Graziella Maria Comini:<\/strong> Associate Professor in the Department of Management at FEA-USP, coordinator of CEATS and of the Impact area of CEPID Bridge, researching social businesses and social innovation.<\/p><p><strong>Jo\u00e3o Valsecchi Ribeiro de Souza:<\/strong> Assistant Professor in the Department of Management at FEA-USP, PhD in Production Engineering from Poli-USP, researching sustainable business models and the circular economy.<\/p><\/details><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-18.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-18.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Gamifica\u00e7\u00e3o Desplugada na Pr\u00e1tica\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-19.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-19.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Gamifica\u00e7\u00e3o Desplugada na Pr\u00e1tica\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill pr\">In person<\/span><span class=\"sp29-area\">Teaching \/ Active learning \/ Gamification<\/span><\/div><h3>Gamifica\u00e7\u00e3o Desplugada na Pr\u00e1tica<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 12 Nov (Thursday)<\/span><span><b>Time:<\/b> 14:30 \u2013 16:00<\/span><span><b>Venue:<\/b> FEA-USP \u2013 room to be confirmed<\/span><\/div><p class=\"sp29-desc\">A hands-on workshop for teachers and those interested in active learning on how to create unplugged educational games, without relying on apps or digital platforms. Following a step-by-step approach, participants turn learning content into a game experience, defining challenges, rules, dynamics and rewards.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>\u00cdtalo Taumaturgo<\/strong> \u2013 UPE<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> No requirements.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Graduate students and researchers\/professors.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>\u00cdtalo Taumaturgo:<\/strong> PhD in Management from FEA-USP and Assistant Professor at the University of Pernambuco (UPE), where he coordinates the Logistics program. He is dedicated to pedagogical innovation, with interests in gamification, game-based learning and teaching cases.<\/p><\/details><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-20.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-20.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Netnografia na Pr\u00e1tica: Desafios e Caminhos do M\u00e9todo\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-21.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1211-21.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Netnografia na Pr\u00e1tica: Desafios e Caminhos do M\u00e9todo\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill pr\">In person<\/span><span class=\"sp29-area\">Qualitative methods \/ Netnography<\/span><\/div><h3>Netnografia na Pr\u00e1tica: Desafios e Caminhos do M\u00e9todo<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 12 Nov (Thursday)<\/span><span><b>Time:<\/b> 14:30 \u2013 16:00<\/span><span><b>Venue:<\/b> FEA-USP \u2013 room to be confirmed<\/span><\/div><p class=\"sp29-desc\">A workshop on what characterizes netnographic research and how to apply the method in practice. It discusses protocols for entering online communities, levels of immersion, ethical dilemmas, organizing and cross-checking data and interpreting the languages of digital interactions. It also addresses the use of artificial intelligence to support analysis, without replacing the researcher\u2019s interpretive role.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Bruna Scoralick Queiroz<\/strong> \u2013 ESPM<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> No requirements.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Undergraduate and graduate students.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Bruna Scoralick Queiroz:<\/strong> PhD in Management from ESPM and MSc from PUC Minas. She researches marketing, focusing on disinformation, echo chambers, digital consumer behavior and qualitative methods, including netnographic studies of online communities.<\/p><\/details><\/div><\/article>\n<\/section>\n<section class=\"sp29-dia\" id=\"dia-1311\"><h2 class=\"sp29-dia-h\">13 November 2026 \u2013 Friday<small>In person<\/small><\/h2>\n<div class=\"sp29-slot\">10:30 \u2013 12:00 <span class=\"sp29-pill pr\">In person<\/span><\/div>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1311-02.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1311-02.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Intui\u00e7\u00e3o Estrat\u00e9gica: como potencializar a forma\u00e7\u00e3o de gestores na era da IA?\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1311-03.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1311-03.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Intui\u00e7\u00e3o Estrat\u00e9gica: como potencializar a forma\u00e7\u00e3o de gestores na era da IA?\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill pr\">In person<\/span><span class=\"sp29-area\">Strategy \/ Management education \/ AI<\/span><\/div><h3>Intui\u00e7\u00e3o Estrat\u00e9gica: como potencializar a forma\u00e7\u00e3o de gestores na era da IA?<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 13 Nov (Friday)<\/span><span><b>Time:<\/b> 10:30 \u2013 12:00<\/span><span><b>Venue:<\/b> FEA-USP \u2013 room to be confirmed<\/span><\/div><p class=\"sp29-desc\">An interactive, experiential workshop that discusses the scientific basis of intuition and its role in developing managers able to decide under uncertainty and data scarcity. It draws on the Future of Jobs Report 2025 on the rise of intuition-related skills. It includes dialogued presentation, practical cases, a self-awareness activity and group dynamics with 4 to 5 people.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Suzi Dias<\/strong> \u2013 FEI<\/li><li><strong>Edson Sadao Iizuka<\/strong> \u2013 FEI<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> Willingness to take an active part in group dynamics (4 to 5 participants). No prior knowledge of the topic is required.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Undergraduate and graduate students, researchers\/professors, market professionals and entrepreneurs.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Suzi Dias:<\/strong> Professor, researcher and consultant in Strategy and Intuition; she leads a study group on intuition in strategic processes at FEI. PhD from FEI, co-supervised by Prof. Marta Sinclair (Griffith University). She pioneered a course on strategic intuition in Brazil and has more than a decade of business experience.<\/p><p><strong>Edson Sadao Iizuka:<\/strong> MSc and PhD in Public Administration and Government from FGV-EAESP. Professor, researcher and permanent member of the Graduate Program in Management at Centro Universit\u00e1rio FEI since 2013. He chaired ANGRAD (2023-2025), was part of the team that drafted the National Curriculum Guidelines for Management programs and is a member of the Brazilian Academy of Management Science.<\/p><\/details><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1311-04.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1311-04.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Avalia\u00e7\u00e3o por Rubricas: transformando o \u201cfaltou alguma coisa\u201d em feedback significativo\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1311-05.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1311-05.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Avalia\u00e7\u00e3o por Rubricas: transformando o \u201cfaltou alguma coisa\u201d em feedback significativo\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill pr\">In person<\/span><span class=\"sp29-area\">Teaching \/ Assessment \/ Feedback<\/span><\/div><h3>Avalia\u00e7\u00e3o por Rubricas: transformando o \u201cfaltou alguma coisa\u201d em feedback significativo<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 13 Nov (Friday)<\/span><span><b>Time:<\/b> 10:30 \u2013 12:00<\/span><span><b>Venue:<\/b> FEA-USP \u2013 room to be confirmed<\/span><\/div><p class=\"sp29-desc\">A workshop on rubrics as a tool to make assessment criteria explicit, describe performance levels and guide feedback in higher education. It combines dialogued presentation, analysis of real examples and a hands-on activity in which each participant builds a rubric for an activity in their own course, leaving with a usable prototype.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Claudia Cristiane dos Santos Silva<\/strong> \u2013 ESPM<\/li><li><strong>Ivan Akio Itocazo Soida<\/strong> \u2013 ESPM<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> No requirements.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Graduate students and researchers\/professors.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Claudia Cristiane dos Santos Silva:<\/strong> PhD and MSc in Management from ESPM, member of ESPM\u2019s Center for Pedagogical Innovation (NIP), researching internationalization and innovation in higher education.<\/p><p><strong>Ivan Akio Itocazo Soida:<\/strong> PhD in Management from ESPM and MSc in Economics from Insper; undergraduate professor at ESPM-SP and collaborator at NIP\/ESPM.<\/p><\/details><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1311-06.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1311-06.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Como gerar impacto com sua pesquisa para al\u00e9m da cita\u00e7\u00e3o\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1311-07.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1311-07.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Como gerar impacto com sua pesquisa para al\u00e9m da cita\u00e7\u00e3o\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill pr\">In person<\/span><span class=\"sp29-area\">Research impact \/ Outreach and society<\/span><\/div><h3>Como gerar impacto com sua pesquisa para al\u00e9m da cita\u00e7\u00e3o<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 13 Nov (Friday)<\/span><span><b>Time:<\/b> 10:30 \u2013 12:00<\/span><span><b>Venue:<\/b> FEA-USP \u2013 room to be confirmed<\/span><\/div><p class=\"sp29-desc\">How can your research reach those who can use it? This workshop presents strategies to broaden the circulation and impact of academic knowledge beyond the university. Combining presentation, examples and hands-on activities, participants will learn to identify strategic audiences, choose communication channels, use social media and build partnerships.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Erika Lisboa<\/strong> \u2013 FGV<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> No requirements.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Undergraduate and graduate students and researchers\/professors.<\/div><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1311-08.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1311-08.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Gest\u00e3o de Programas de Inclus\u00e3o e Acompanhamento Psicopedag\u00f3gico de estudantes neurodivergentes no Ensino Superior\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1311-09.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1311-09.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Gest\u00e3o de Programas de Inclus\u00e3o e Acompanhamento Psicopedag\u00f3gico de estudantes neurodivergentes no Ensino Superior\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill pr\">In person<\/span><span class=\"sp29-area\">Inclusion \/ Academic management \/ Higher education<\/span><\/div><h3>Gest\u00e3o de Programas de Inclus\u00e3o e Acompanhamento Psicopedag\u00f3gico de estudantes neurodivergentes no Ensino Superior<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 13 Nov (Friday)<\/span><span><b>Time:<\/b> 10:30 \u2013 12:00<\/span><span><b>Venue:<\/b> FEA-USP \u2013 room to be confirmed<\/span><\/div><p class=\"sp29-desc\">A hands-on workshop, based on ESPM\u2019s PIPA and PAPO programs, on the challenges faced by neurodivergent students in higher education and institutional solutions for inclusion and psycho-pedagogical support. Based on three cases (ADHD, ASD and dyslexia), participants discuss in groups pedagogical, institutional, social and emotional barriers and share proposals applicable in their institutions.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Fabiana Gon\u00e7alves dos Santos Malandrino<\/strong> \u2013 ESPM<\/li><li><strong>Celso Alves Cruz<\/strong> \u2013 ESPM<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> No requirements.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Program coordinators, academic managers, accessibility and inclusion units and higher education faculty.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Fabiana Gon\u00e7alves dos Santos Malandrino:<\/strong> PhD candidate in ESPM\u2019s Graduate Program in Management, MA in Education (Educational Psychology) from PUC-SP and psycho-pedagogical coordinator of ESPM\u2019s PIPA program.<\/p><p><strong>Celso Alves Cruz:<\/strong> PhD in Arts from ECA-USP, psychotherapist and professor at ESPM since 2001; responsible in S\u00e3o Paulo for PAPO, ESPM\u2019s psychological support program.<\/p><\/details><\/div><\/article>\n<article class=\"sp29-card\"><div class=\"sp29-arts\"><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1311-10.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1311-10.jpg?fit=240%2C300&ssl=1\" alt=\"Artwork: Produ\u00e7\u00e3o de Casos para Ensino mediada por Intelig\u00eancia Artificial\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><a href=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1311-11.jpg?ssl=1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-1311-11.jpg?fit=240%2C300&ssl=1\" alt=\"Facilitators \u2013 Produ\u00e7\u00e3o de Casos para Ensino mediada por Intelig\u00eancia Artificial\" loading=\"lazy\" width=\"540\" height=\"675\"><\/a><span>Click on the artwork to enlarge<\/span><\/div><div><div class=\"sp29-tags\"><span class=\"sp29-pill pr\">In person<\/span><span class=\"sp29-area\">Teaching \/ Teaching cases \/ AI<\/span><\/div><h3>Produ\u00e7\u00e3o de Casos para Ensino mediada por Intelig\u00eancia Artificial<\/h3><div class=\"sp29-meta\"><span><b>Date:<\/b> 13 Nov (Friday)<\/span><span><b>Time:<\/b> 10:30 \u2013 12:00<\/span><span><b>Venue:<\/b> FEA-USP \u2013 room to be confirmed<\/span><\/div><p class=\"sp29-desc\">A theoretical and practical workshop on critically integrating artificial intelligence into the production of teaching cases, based on a faculty development experience at Universitat Polit\u00e8cnica de Val\u00e8ncia. It is organized in three movements: AI as support for writing the case, AI as support for critical analysis and AI as a mediator of learning in preparing teaching notes.<\/p><div class=\"sp29-pal\"><h4>Facilitators<\/h4><ul><li><strong>Anielson Barbosa da Silva<\/strong> \u2013 UFPB<\/li><\/ul><\/div><div class=\"sp29-box\"><strong>Requirements:<\/strong> Knowledge of the procedures for writing teaching cases. Those who wish to apply the content should bring a laptop and their teaching cases.<\/div><div class=\"sp29-box az\"><strong>Target audience:<\/strong> Graduate students and researchers\/professors.<\/div><details class=\"sp29-bios\"><summary>Short bios<\/summary><p><strong>Anielson Barbosa da Silva:<\/strong> Full Professor in the Department of Management at UFPB, with a postdoc in Psychology from the University of Valencia. He coordinates the Center for Studies in Learning and Knowledge (NAC) and is Pro-Rector for Planning and Development at UFPB. He was Director of Graduate Education at ANPAD.<\/p><\/details><\/div><\/article>\n<\/section>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Bras\u00edlia time (UTC\u22123). Workshops on 9 and 10 November take place online; from 11 to 13 November, in person at FEA-USP (Cidade Universit\u00e1ria, S\u00e3o Paulo). Rooms for the in-person workshops will be announced soon. 09 Nov \u00b7 Mon10 Nov \u00b7 Tue11 Nov \u00b7 Wed12 Nov \u00b7 Thu13 Nov \u00b7 Fri 09 November 2026 \u2013 MondayOnline [&hellip;]<\/p>\n","protected":false},"author":21,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"tpgb_global_settings":"","inline_featured_image":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"class_list":["post-37455","page","type-page","status-publish","hentry"],"acf":{"coordenadores":null,"audio_da_coordenacao":null,"temas":null},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>WORKSHOP PROGRAMME - XXIX SemeAd<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/semead.com.br\/29\/en\/workshop-programme\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WORKSHOP PROGRAMME - XXIX SemeAd\" \/>\n<meta property=\"og:description\" content=\"Bras\u00edlia time (UTC\u22123). Workshops on 9 and 10 November take place online; from 11 to 13 November, in person at FEA-USP (Cidade Universit\u00e1ria, S\u00e3o Paulo). Rooms for the in-person workshops will be announced soon. 09 Nov \u00b7 Mon10 Nov \u00b7 Tue11 Nov \u00b7 Wed12 Nov \u00b7 Thu13 Nov \u00b7 Fri 09 November 2026 \u2013 MondayOnline [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/semead.com.br\/29\/en\/workshop-programme\/\" \/>\n<meta property=\"og:site_name\" content=\"XXIX SemeAd\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-28T23:33:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-0911-02.jpg?fit=240%2C300&ssl=1\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"41 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/semead.com.br\\\/29\\\/en\\\/workshop-programme\\\/\",\"url\":\"https:\\\/\\\/semead.com.br\\\/29\\\/en\\\/workshop-programme\\\/\",\"name\":\"WORKSHOP PROGRAMME - XXIX SemeAd\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/semead.com.br\\\/29\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/semead.com.br\\\/29\\\/en\\\/workshop-programme\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/semead.com.br\\\/29\\\/en\\\/workshop-programme\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/semead.com.br\\\/29\\\/wp-content\\\/uploads\\\/sites\\\/21\\\/2026\\\/10\\\/semead29-workshop-0911-02.jpg?fit=240%2C300&ssl=1\",\"datePublished\":\"2026-10-28T20:00:53+00:00\",\"dateModified\":\"2026-10-28T23:33:45+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/semead.com.br\\\/29\\\/en\\\/workshop-programme\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/semead.com.br\\\/29\\\/en\\\/workshop-programme\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/semead.com.br\\\/29\\\/en\\\/workshop-programme\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/semead.com.br\\\/29\\\/wp-content\\\/uploads\\\/sites\\\/21\\\/2026\\\/10\\\/semead29-workshop-0911-02.jpg?fit=240%2C300&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/semead.com.br\\\/29\\\/wp-content\\\/uploads\\\/sites\\\/21\\\/2026\\\/10\\\/semead29-workshop-0911-02.jpg?fit=240%2C300&ssl=1\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/semead.com.br\\\/29\\\/en\\\/workshop-programme\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/semead.com.br\\\/29\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"WORKSHOP PROGRAMME\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/semead.com.br\\\/29\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/semead.com.br\\\/29\\\/en\\\/\",\"name\":\"XXIX SemeAd\",\"description\":\"Semin\u00e1rios em administra\u00e7\u00e3o\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/semead.com.br\\\/29\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"WORKSHOP PROGRAMME - XXIX SemeAd","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/semead.com.br\/29\/en\/workshop-programme\/","og_locale":"en_US","og_type":"article","og_title":"WORKSHOP PROGRAMME - XXIX SemeAd","og_description":"Bras\u00edlia time (UTC\u22123). Workshops on 9 and 10 November take place online; from 11 to 13 November, in person at FEA-USP (Cidade Universit\u00e1ria, S\u00e3o Paulo). Rooms for the in-person workshops will be announced soon. 09 Nov \u00b7 Mon10 Nov \u00b7 Tue11 Nov \u00b7 Wed12 Nov \u00b7 Thu13 Nov \u00b7 Fri 09 November 2026 \u2013 MondayOnline [&hellip;]","og_url":"https:\/\/semead.com.br\/29\/en\/workshop-programme\/","og_site_name":"XXIX SemeAd","article_modified_time":"2026-10-28T23:33:45+00:00","og_image":[{"url":"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-0911-02.jpg?fit=240%2C300&ssl=1","type":"","width":"","height":""}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"41 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/semead.com.br\/29\/en\/workshop-programme\/","url":"https:\/\/semead.com.br\/29\/en\/workshop-programme\/","name":"WORKSHOP PROGRAMME - XXIX SemeAd","isPartOf":{"@id":"https:\/\/semead.com.br\/29\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/semead.com.br\/29\/en\/workshop-programme\/#primaryimage"},"image":{"@id":"https:\/\/semead.com.br\/29\/en\/workshop-programme\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-0911-02.jpg?fit=240%2C300&ssl=1","datePublished":"2026-10-28T20:00:53+00:00","dateModified":"2026-10-28T23:33:45+00:00","breadcrumb":{"@id":"https:\/\/semead.com.br\/29\/en\/workshop-programme\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/semead.com.br\/29\/en\/workshop-programme\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/semead.com.br\/29\/en\/workshop-programme\/#primaryimage","url":"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-0911-02.jpg?fit=240%2C300&ssl=1","contentUrl":"https:\/\/i0.wp.com\/semead.com.br\/29\/wp-content\/uploads\/sites\/21\/2026\/10\/semead29-workshop-0911-02.jpg?fit=240%2C300&ssl=1"},{"@type":"BreadcrumbList","@id":"https:\/\/semead.com.br\/29\/en\/workshop-programme\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/semead.com.br\/29\/en\/"},{"@type":"ListItem","position":2,"name":"WORKSHOP PROGRAMME"}]},{"@type":"WebSite","@id":"https:\/\/semead.com.br\/29\/en\/#website","url":"https:\/\/semead.com.br\/29\/en\/","name":"XXIX SemeAd","description":"Semin\u00e1rios em administra\u00e7\u00e3o","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/semead.com.br\/29\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"tpgb_featured_images":null,"tpgb_post_meta_info":{"get_date":"28 de October de 2026","get_modified_date":"28 de October de 2026","author_name":"kamilaf","author_url":"https:\/\/semead.com.br\/29\/en\/author\/kamilaf\/","author_email":"kamila.frizzo@gmail.com","author_website":"","author_description":"","author_facebook":"","author_twitter":"","author_instagram":"","author_role":[],"author_firstname":"","author_lastname":"","user_login":"kamilaf","author_avatar":"<img alt='' src='https:\/\/secure.gravatar.com\/avatar\/c0caecc5e7a0ae28cfd58e58e6b94aa8252af48c9dc2b94aa27c573ea47c7ad2?s=200&#038;d=mm&#038;r=g' srcset='https:\/\/secure.gravatar.com\/avatar\/c0caecc5e7a0ae28cfd58e58e6b94aa8252af48c9dc2b94aa27c573ea47c7ad2?s=400&#038;d=mm&#038;r=g 2x' class='avatar avatar-200 photo' height='200' width='200' decoding='async'\/>","author_avatar_url":"https:\/\/secure.gravatar.com\/avatar\/c0caecc5e7a0ae28cfd58e58e6b94aa8252af48c9dc2b94aa27c573ea47c7ad2?s=96&d=mm&r=g","comment_count":0,"post_likes":0,"post_views":0},"tpgb_post_category":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/semead.com.br\/29\/en\/wp-json\/wp\/v2\/pages\/37455","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/semead.com.br\/29\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/semead.com.br\/29\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/semead.com.br\/29\/en\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/semead.com.br\/29\/en\/wp-json\/wp\/v2\/comments?post=37455"}],"version-history":[{"count":3,"href":"https:\/\/semead.com.br\/29\/en\/wp-json\/wp\/v2\/pages\/37455\/revisions"}],"predecessor-version":[{"id":37528,"href":"https:\/\/semead.com.br\/29\/en\/wp-json\/wp\/v2\/pages\/37455\/revisions\/37528"}],"wp:attachment":[{"href":"https:\/\/semead.com.br\/29\/en\/wp-json\/wp\/v2\/media?parent=37455"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}