Keynote Speakers

Keynote Speakers Confirmados

PhD. Robert Aitken - University of Otago

Researcher focuses on two major areas. The first is marketing to children and,the second is in relation to sustainability and consumption and how areas such as corporate social responsibility and business ethics can reconcile the tensions between business imperatives to make profit and social concerns to protect resources.

Minicurrículo: Robert's current research focuses on two major areas. The first is marketing to children and, in particular, the ways in which commercialisation and the promotion of materialistic values are influencing the nature and experience of childhood. The second is in relation to sustainability and consumption and how areas such as corporate social responsibility and business ethics can reconcile the tensions between business imperatives to make profit and social concerns to protect resources. Looking at alternative business models, such as eBay, and how consumers can influence commercial and political decisions, such as through AVAAZ, are examples of Robert’s wider social concerns.
Other areas of research interest include branding, and, in particular, place branding and the ways in which ownership and the representation of meaning are negotiated. He is also interested in culture and identity, ideology and hegemony, audience theory, symbolic consumption, popular culture, not-for-profit business, social marketing and service dominant logic (SDL). Robert was a prime mover, along with Associate Professor David Ballantyne, in establishing the Otago Forum. This international gathering of invited scholars discussed the implications for marketing of the newly emerged Service Dominant Logic (SDL). Papers from the first Forum are available in the Special Issue of Marketing Theory (v.6:3) for which Robert was lead editor. Leading papers from the second Forum focusing on the practical implications of SDL are available in the journal, Industrial Marketing Management. Robert co-convened the third Otago Forum which considered SDL and its role in a complex, changing and chaotic world the best papers from which were published in a Special Issue of the Journal of Marketing Management for which Robert was lead editor.
Robert is the proud co-recipient of the Judges and the People’s Award for Best Film at the 2009 European Association for Consumer Research Conference and is looking forward to his next videographic research project.
Robert is in his third term as Chair of Age Concern, Otago and as Executive Board member of Age Concern, New Zealand where he chairs the Standards and Branding Committee. Robert is also an Executive member of the Third Age Trust and has recently been elected to the National Board of Consumer NZ. This privileged appointment provides the perfect opportunity for Robert to contribute his research expertise and social business commitment to championing the rights of consumers.
Robert was recently elected as president of the Australia and New Zealand Marketing Academy (ANZMAC) – an organisation considered a leading source of marketing information, knowledge and research development among marketing academics and practitioners from Australia, New Zealand and beyond.

Palestra: CONSUMER WELL-BEING E TRANSFORMATIVE CONSUMER RESEARCH/RESPONSIBLE INNOVATION

Anfitriã: Dra. Kavita Miadaira Hamza

Data: 25/11 das 16h30 às 17h30

Dr. Gerhard Schiefer - University of Bonn

Professor Emeritus at the University of Bonn. He continues his scientific work at the University with the research group Food Chain Management.

Minicurrículo: Founding member and member of board of agribusiness software company (since 1979); Director of non-profit research center “International Center for Management, Communication and Research” (since 1985); Chairman of German Association for Informatics in Agriculture (1989-91); Founding president “European Federation for IT in Agriculture, Food and the Environment (EFITA)” (1996-97); Establishment of system development enterprise (proquantis) for food chain and quality management support (since 2002); Initiation and coordination (since 2002) of “International Network for IT in Agriculture, Food and the environment (INFITA)” with members AFITA (Asia), EFITA (Europe), PanAfita (Americas), FAO, IAALD (global), CGIR (global); Founding director (2006-2011) and member of board of “International Center for Food Chain and Network Research (foodnetcenter)” of University of Bonn; Co-initiation and member of board European Technology Platform (ETP) “Food for Life”, chairman of its working group on Food Chain Management; Initiation and organizer (since 2007) of annual scientific “International (European) Forum on System Dynamics and Innovation in Food Networks (Igls-Forum)” in Igls-Innsbruck, Austria.
Editor, International Journal on Food System Dynamics (since 2010); Editor, Journal of Agricultural Informatics (1992-1996); Associate editor and member of the board of various international journals such as J. on Chain and Network Science, J. of Agricultural Informatics, International Journal of Sustainable Agricultural Management and Informatics, Agricultural and Food Economics, and others.
Chair, professorship on Management, Organization and Information Management, University of Bonn, until 2013; Founding member International Center for Food and Network Research, University of Bonn, ongoing; Director, International Center for Management, Communication and Research (CentMa), ongoing; Director, proQuantis system development enterprise, ongoing. Strategic management issues around agribusiness, food industry, agri-food supply chains; sustainability; transparency; organization of enterprises, chains, networks, and sectors; information systems and technology; drivers and dynamics of change; emerging networks and chains dealing with new production technologies incl. biotechnologies, new organizational models, urban/vertical agriculture, or waste; food security and quality.

Palestra: ANTICIPATED FUTURES FOR MODERN RURAL ECONOMIES

Anfitrião: Dr. Decio Zylbersztajn

Data: 26/11 das 11h00 às 12h00

Dr. James McGlothlin - Purdue University

He has over 300 peer-reviewed publications, government, and technical reports. Dr. McGlothlin is Professor Emeritus at Purdue University, and currently is a Professor of Epidemiology, received his B.A., in Industrial Psychology, an M.P.H. in Epidemiology, and M.S. degree in Environmental and Industrial health.

Minicurrículo: James D. McGlothlin, MPH, Ph.D., CPE, FAIHA is a Certified Professional Ergonomist, Faculty Scholar, and Professor Emeritus of Health Sciences in the College of Health and Human Sciences at Purdue University. Dr. McGlothlin is the former Director of the Graduate Program in Occupational and Environmental Sciences and the NIOSH Training Program Grant (TPG).
He created and directed Purdue’s Ergonomics and Exposure Assessment Research Laboratory (P.E2A.R.L.) where his students have won several national and international awards for their research. Prior to his appointment to Purdue University, he was a senior researcher in ergonomics and industrial hygiene focusing on engineering controls with the Centers for Disease Control and Prevention (CDC/NIOSH). Dr. McGlothlin is known internationally for his ergonomics work and exposure assessment tools (known as Video Exposure Monitoring - VEM) that he invented and has three current patents. Dr. McGlothlin has over 300 peer-reviewed publications, government, and technical reports. He is the co-editor of the book titled: Occupational Ergonomics: Theory and Applications, now in its 2nd Edition

http://www.crcpress.com/product/isbn/9781439819340

Dr. McGlothlin is Professor Emeritus at Purdue University, and currently is a Professor of Epidemiology, at Calvin College, Grand Rapids, Michigan. Dr. McGlothlin received his B.A., in Industrial Psychology, an M.P.H. in Epidemiology, and M.S. degree in Environmental and Industrial health from the University of Hawaii, Honolulu, Hawaii. He received his Ph.D. (Interdisciplinary – Industrial Engineering – Health Sciences) degree from the Rackham School of Graduate Studies, specializing in Ergonomics from the University of Michigan, Ann Arbor, Michigan.

Palestra: HUMAN FACTORS ATTRIBUTES OF THE SURGICAL N95 RESPIRATOR AND FACE MASK DURING PANDEMICS

Anfitriã: Dra. Ana Cristina Limongi-França

Data: 25/11 das 13h00 às 14h30

PhD. Chamindika Weerakoon - Swinburne University of Technology

Teaching expertise includes innovation management, SMEs Management, International Entrepreneurship and Applied Entrepreneurship.

Chamindika Weerakoon is a University Lecturer and an Early Career Researcher in the field of Entrepreneurship and Innovation. Prior to joining with the Swinburne University of Technology, she was an Associate Lecturer at RMIT University, Melbourne and a Lecturer in Entrepreneurship and Management at the Uva Wellassa University of Sri Lanka. In her journey to be a strong education professional, she have earned a PhD (Doctor of Philosophy) in Management from RMIT University, Master of Business Administration and Bachelor of Commerce with a First Class from University of Peradeniya, Sri Lanka. Her teaching philosophy is guided by the fact that the educators should create learning environments where students experience the way of life of an entrepreneur allowing them to walk in the entrepreneur’s shoes.
As a researcher the driving principle of her research is that to develop a strong social enterprise and small business community, it is vital first to develop strong micro-foundations of venture behaviours. Hence, her research mainly focuses on examining how venture behaviours and choices trace back to their micro-level foundations in the social enterprise context. To this end, she take a theory building and testing approach that involves the intersection of theories across commercial entrepreneurship and social entrepreneurship making a novel impact on the emerging social entrepreneurship research field.

Palestra: SOCIAL ENTREPRENEURSHIP

Anfitrião: Dr. Andrá Bacaui

Data: 25/11 das 13h00 às 14h30

PhD. Jonathan Bundy

His research takes a behavioral approach to strategic management and focuses on the social and cognitive forces that shape organizational outcomes and behavior. He specifically investigates crisis and impression management, corporate reputation and other social evaluations, firm-stakeholder relationships, and corporate governance.

Minicurrículo: Professor Bundy’s research takes a behavioral approach to strategic management and focuses on the social and cognitive forces that shape organizational outcomes and behavior. He specifically investigates crisis and impression management, corporate reputation and other social evaluations, firm-stakeholder relationships, and corporate governance. His work has appeared in field-leading journals, including the Academy of Management Annals, Academy of Management Review, Administrative Science Quarterly, Journal of Management, Organization Science, Personnel Psychology, and Strategic Management Journal.
He received his bachelor’s and master's degrees from the University of New Mexico and his doctorate in strategic management and organization theory from the University of Georgia. Professor Bundy has been commended for his contributions to research, most recently winning the ASQ Award for Scholarly Contribution (2019). He has also won multiple reviewer awards for his service to various journals and conferences.
He is currently serving as an Associate Editor at Academy of Management Review. He also serves as an International Research Fellow with the Oxford University Centre for Corporate Reputation.

Palestra: UNDERSTANDING STAKEHOLDER RELATIONSHIPS IN BUSINESS

Anfitrião: Dr. Edson Barbeiro

Data: 27/11 das 13h00 às 14h30

PhD. Linda Hendry - Lancaster University

The lecture will first define modern slavery as a global phenomenon, prevalent in complex international supply chains. New legislation is emerging in many countries requiring organisations to provide supply chain transparency on the steps they are taking to address this social sustainability issue. Yet many have described this legislation as weak and are asking hard questions about the effectiveness of the legislation to bring about real change in supply chains. Research will be presented that looks at how companies are responding to this legislation to address this issue. The actions taken include: training key employees to spot the signs; auditing suppliers to detect modern slavery; and then taking remedial actions to address any problems found. This lecture will challenge consumers, organisations and researchers alike, as we all have a part to play in tackling modern slavery in our global supply chains.

Minicurrículo: My main ongoing research interest is in Sustainable Supply Chain Management including: the resilience of local to global food supply chains in terms of environmental, social and economic sustainability; the impact of Modern Slavery Legislation; the influence of NGOs; and the role of horizontal supply chain collaboration. Other research interests include: workload control systems for make-to-order manufacturing companies offering high levels of product customisation; and the application of Six Sigma continuous improvement programmes in manufacturing and service industries.

Palestra: COMBATTING MODERN SLAVERY IN THE SUPPLY CHAIN: HOW CAN SOCIALLY SUSTAINABLE SUPPLY CHAIN MANAGEMENT RESEARCH HELP?

Anfitriã: Dra. Adriana Maroti

Data: 26/11 das 13h00 às 14h30

PhD. Andrey Pavlov - Cranfield University

Andrey is a Full Professor of Strategy and Performance at Cranfield School of Management, UK, where he works on advancing a complex systems view of strategy and performance. This view reflects the idea that improving the performance of organizations is an ongoing emergent process, which is inseparable from understanding the organizations themselves, their environment, and their historical and social context. Andrey's research aims to help leaders and managers think through the range of issues that shape organizational performance and strategic change. Andrey conducts original research, supervises 5 doctoral students, teaches on postgraduate and doctoral programmes, and advises managers and executive clients. He has written a book and over 50 research articles and is a regular speaker at national and international conferences.

Minicurrículo: Andrey is a Full Professor of Strategy and Performance at Cranfield School of Management, UK, where he works on advancing a complex systems view of strategy and performance. This view reflects the idea that improving the performance of organizations is an ongoing emergent process, which is inseparable from understanding the organizations themselves, their environment, and their historical and social context. Andrey's research aims to help leaders and managers think through the range of issues that shape organizational performance and strategic change. Andrey conducts original research, supervises 5 doctoral students, teaches on postgraduate and doctoral programmes, and advises managers and executive clients. He has written a book and over 50 research articles and is a regular speaker at national and international conferences.

Palestra: A COMPLEX SYSTEMS PERSPECTIVE ON MANAGING ORGANIZATIONAL PERFORMANCE AND LEADING STRATEGIC CHANGE

Anfitrião: Flávio Hourneaux

Data: 26/11 das 13h00 às 14h30